Stop What You're Doing RTFN: Amazon Prime Day Is Happening on July 15

Summer is the best season for a lot of reasons: the warm weather, beach trips, vacations, and the fact that you can finally wear all your cute sandals and maxi dresses. But above all? Amazon’s Prime Day always takes place this season, duhhh.

Wanderlust in Waikiki. 🌴@glamazondiaries’s dress is under $50 and perfect for summer getaways. Shop at the link in our bio!

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So when is Prime Day this year?

The site just announced that it’ll be happening this year on not just on a single day, but over the course of TWO days. On July 15 and 16—and even in the days leading up to then— you can score tons of items at a discount. The press release says more than One. Million. Deals. will be offered globally. Whoa.

What will be included in the Prime Day sale?

Everything from Schwinn bikes to Levi’s jeans to Alexa devices to this Toshiba Fire TV that’s already on sale?!

Also in the mix are featured “Lightning Deals,” where limited quantities of items will be heavily discounted—but they sell out VERY fast.

What exactly do I get with a Prime membership anyway?


Well, for starters you can get unlimited access to TV shows (highly recommend Fleabag, BTW) and movies, enjoy discounts and deliveries from Whole Foods, and also receive same-day shipping for FREE—wild, right?!—in select cities. If you’re a college student you can get a free six-month trial here, and, if not, you can still test it out for yourself with a 30-day trial here. You’ll also be able reap the benefits of Prime Day and finally understand why all your friends are talking about it.

How do I prepare for Prime Day?

As a seasoned Amazon shopper myself, my advice is to smash the “Bookmark” button and keep checking back for new deals that’ll pop up over those 48 hours. In the meantime, you can browse these Prime Day launches, which are new products specifically offered for members that you can pre-order or they’ll become available on the 15th.

Prime Day Launches You Gotta Get in on

And you best believe we’ll be updating this post as more cute things go on sale leading up to Prime Day. You’re so welcome.

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