Sainsbury’s offer vulnerable priority update: Scotland, Wales and Northern Ireland news

Sainsbury’s posted a letter from it’s CEO on Twitter this morning, to update customers. “We want to keep you updated on how we are continuing to support our elderly and vulnerable customers with their groceries online & the other things we’re doing to help the people in our communities that need it most,” it said.


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The letter said: “We’ve taken further steps to make sure customers have access to the food they need.

“Last week, we said we had offered 450,000 elderly and vulnerable customers priority booking to online delivery.

“We have since received the government database of all people in England who have registered with the government to say they need hep getting a food shop, and have identified a further 150,000 customers who we are contacting to offer a priority delivery slot.

“We are waiting for the databases for Scotland, Wales and Northern Ireland and will contact vulnerable customers on those areas as soon as we are able.”

The letter revealed the supermarket will be lifting restrictions.

It said: “As stock levels are improving, we have lifted buying restrictions on thousands of products, and hope this will help.”

It added: “Some restrictions will still apply to our most popular products.”

Customers responded to the message on Twitter.

Many of them claim to still not be able to get delivery slots from the supermarket.

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One said: “My parents are over 85 years old, they can’t get a slot! I’ve tried phoning you but always get cut off!”

Another said: “I appreciate all you are doing but still can’t get a delivery slot even though you emailed me to say I had been identified as extremely high risk and vulnerable.”

However, another said: “My local store has coped really well in all of this. The staff have been fantastic.”

Sainsbury’s also offered an insight into whether families could buy Easter eggs during coronavirus limitations.


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Sainsbury’s Easter eggs will not be subject to restrictions, the company revealed. 

CEO Mike Coupe said: “We have removed limits from Easter eggs immediately as we know families often want to buy more than three and we have plenty of these in all stores and online.”

The notice went on: “”People have been queuing to get into our stores when they open in the mornings, but customers are now finding they can shop at any time of the day and feel confident in finding most of what they need.

“As stock continues to build, we have been reviewing whether we still need to limit the number of items people buy.

“I am pleased to tell you that we will start to remove limits from Sunday.

“Limits will remain in place on the most popular items which include UHT milk, pasta and tinned tomatoes.”

Yesterday, Asda delivery customers complained over a spate of deliveries being cancelled, including to key workers and vulnerable shoppers. 

Many claim the cancellations have been made due to payments not being taken, despite the fact they have cash in their accounts.

Many have also claimed they have not received any correspondence from Asda about these orders, and have had to login on online to find out their orders are cancelled.

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