THE Loose Women panel squealed and cringed over Sam Faiers' on the lips kiss with mother-in-law Gaynor on today's show.
The four women were discussing scenes from last night's episode of The Mummy Diaries, which saw Sam, 28, receive a kiss on the lips from boyfriend Paul Knightley's mum.
Host Christine Lampard then reminded her co-stars of the time when Paul kissed his mum on the lips and showed a clip.
As they watched both clips, Nadia Sawalha, Jane Moore and Carol McGiffin squealed before Christine added: "This is obviously a bit of a family thing, they don't see it as being anything weird."
Jane then pretended to kiss Carol, causing more cries and squirming as the audience laughed.
Gaynor first made headlines in 2016 and divided the nations when she kissed her 30-year-old son on the lips during The Baby Diaries.